When Royce & Catherine Simpkins launched GreenLawn by Design 15 years ago, we had the vision of a company that took a customer-driven approach. It was something we felt the local marketplace was lacking at the time and we wanted to build a company that could better meet the needs of its clients. Bringing industry experience with us, we set out as just a one-man operation doing lawn care for local clients. But our detailed focus on the customer and customizing projects to their exact needs helped us see quick growth and expand the company’s reach in the marketplace. Since that time, the company has grown each year. Today, as the company celebrates its 15th anniversary, GreenLawn by Design is now Hamilton County’s premiere award-winning lawn care and landscape company.
It’s not surprising that they would end up starting a business together in light of the fact that Royce had recently retired from the Army, and they have known each other since the third grade. They grew up together in a small rural community in northern Indiana and share similar values. It’s those values that they have incorporated into Green Lawn by Design to make it successful as they work hard to win the loyalty of their clients.
The secret to their success has been good old-fashioned customer service. It sounds simple, but it’s what people value most in an industry that offers a lot of choice. Customers want to do business with a company that shows up when they say they will, does the job they set out to do, and sticks to a price they budgeted from the start. GreenLawn by Designs’ open communication with the client has helped them build both trust and a strong reputation within the community. Word of mouth is a powerful tool and we are proud that both repeat work and customer referrals have helped us grow over the past 15 years.
When we first started out, we only did lawn care. But customers wanted a company they could trust for the ongoing maintenance of their lawn. And thus, GreenLawn by Design added a landscape division to meet those needs. It’s always been about listening to the customer and delivering on promises. We take great pride in providing our customers with the highest degree of satisfaction. As a Veteran-Owned and Operated Company, we embrace the values that are important to you and our community. We guarantee our services and stand behind the work we do. We promise to you that we WILL; give the attention to detail your project deserves, always show respect to you and your family, produce clean efficient work, and place the needs of your yard first. It may be your yard, but it’s our mission!
GreenLawn by Design recognizes that a lot of companies have the ability to do the jobs they are hired to do; there are many skilled lawn care and landscape professionals in the Green Industry. But what sets GreenLawn by Design apart are the principles that Royce & Catherine Simpkins founded the business on in the first place — trust, honesty, integrity, and most importantly, a customer-driven focus. With 15 years of experience behind them, GreenLawn by Design is proud of what they’ve accomplished, grateful for the continued business of the community, and looking forward to many more years of success.
